Caron Irwin, is a Canadian-based mother of three and founder of Roo where she and her team provide parents with comprehensive support to navigate the adventures and challenges of parenting and family life.  

Caron holds a Master’s Degree in Early Childhood Studies and is a Certified Child Life Specialist. She has over 10 years of experience supporting children and families through illness at Canada’s largest children’s hospital, The Hospital for Sick Children.